The Solution
The site contains a range of unique interactive features to familiarise the user with the road and the tolls. These tools include toll calculators and a route planner integrated with Google Maps with interchange animation maps and drive through simulator videos.
A big part of the project was the redevelopment of the front end of the tolling portal, to make it easier for customers to pay a toll and manage their accounts and passes online. This involved careful user journey planning based on the specific features of the tolling system.
- User interface development of tolling portal and integration with the backend tolling system
- Brand development
- Route Planner interactive map
- User experience design and information architecture
- Pull-out interchange maps
- Digital newsletters
- Content Management System (CMS)